Super Video Ideas for the Big Game

In less than two weeks, my beloved New England Patriots will face the San Francisco 49ers New York Giants in Super Bowl XLVI at Lucas Oil Stadium in Indianapolis. The city has spent years preparing Indianapolis for the big game, and many local businesses will reap the economic benefits. This event is a once-in-a-lifetime opportunity to capture video content surrounding all of the festivities. Here are a few ideas:

Welcome Message

Thousands of football fans will descend on Indianapolis from out-of-town, many of them visiting our city for the first time. Why not record a quick video, welcoming them to Indy and explaining a little bit about what your restaurant or shop has to offer?

Special Offers

Is there a dish that visitors absolutely must try, or a something new that you’re unveiling specifically for the Super Bowl? Let visitors know that they can’t leave Indianapolis without paying you a visit. Don’t forget about your local regulars either! If you’re offering a special during Super Bowl week, video is a great way to let people know about it.

Logistics

Even if you aren’t downtown, parking and traffic may still be an issue for prospective customers. Visitors to Indianapolis will not only need to know where you are, but where you are relative to downtown hotels and venues. Candidio can even edit in Google Maps directions and parking locations.

B2B and Service Companies

If you don’t offer a product or service directly to the consumer, especially the average NFL reveller, why not let us know how you and your employees are preparing for the big game coming to Indianapolis? Are any of your employees heading down to Super Bowl village? Lend them a camera for the day. Has your block undergone any changes, or is your building prepping for a party or event? Show us. Not every video has to be centered around trying to sell!

Twitter and YouTube Tags

If you post your videos to twitter, be sure to include #SuperBowl, #SB46 and #Indy. Use #Social46 to let the Social 46 team know what you’re up to. When you upload to YouTube, be sure to include “Super Bowl” “Indianapolis” etc in the video title and keyword tags.

Record Everything

Be sure to keep your video camera handy over the next two weeks. You never know what players or celebrities may come through your door. Even if you don’t attract any famous clientele, you can still produce a nice recap of the footage you collected over the two weeks leading up to the Super Bowl.

You can bet that the general public will be consuming media surrounding the Super Bowl at an enormous rate over the next two weeks. Don’t let this opportunity pass you by!

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